CURATING INSPIRED OFFERINGS

MARQUIS EVENTS VENUE, INC.

MARKETING & COMMUNICATIONS SERVICES COVERAGE

Marketing Plan

Tactical Campaigns

Creative Direction

Creatives

Distribution & Placements

OVERVIEW

Marquis Events Venue, with its elegant spaces and exceptional offerings, established itself as a sought-after venue for all types of events.

Over the course of my five-year tenure, I spearheaded the development of marketing strategies aimed at boosting brand recognition and driving lead generation. I initially collaborated with Design For Tomorrow agency on brand identity dynamics. Later, I took the lead in crafting a compelling “Inspired Offerings” narrative that highlighted Marquis’s unique value propositions, anchored in its brand strapline, “Inspired Spaces for Inspiring Moments.” This narrative served as the foundation for all marketing communications, ensuring consistency and resonance across various touchpoints, ultimately strengthening Marquis’ market presence, appeal, and revenue generation opportunities. 

  • Business Context

    To build brand recognition and achieve breakthrough revenue growth, it was essential to develop a Marketing Communications plan aimed at driving business across both corporate and social market segments.

    Strategic Approach

    Ensured that the product mix featured offerings that provided unique, inspiring, and value-driven benefits for both corporate and social market audiences—aligned with the brand’s narrative of delivering “inspiring offerings.”

    Tactical Execution

    Ideated and crafted tactical campaigns that effectively communicated the value propositions of the key product mix offerings.

    Endorsement partnerships with key influencers were forged to enhance the effectiveness of the tactical promotions storytelling— improving audience resonance.

    Calculated media placements were employed.